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Technological advancements have improved different industries by changing nature of operations from analog to digital. People from anywhere around the globe can connect with others for content sharing and communication through the many online platforms. Social media platforms have gained a lot of popularity among the many users who use the platform to connect. Social media platforms can be used by businesses to market products and services to the large number of users who could be potential customers. Online transactions simplify trading through allowing for purchase of products and services and accepting payment for these goods and services over the same platform.

Service providers require to create awareness concerning the products they offer to clients by advertising and marketing through various channels. To better compete and make use of social media platforms for advertising businesses need to use special tools to make it easy. There is an application that simplifies the scheduling process and makes management of content easier called sked social. Sked social allows the user to create some content and then it queues the content and once the specified time comes it posts automatically. Users find the tool convenient since one can design content that will be posted at specified times for as many days ahead as needed.

A social media calendar is available for users to set postage time appropriately to match with certain popular events and celebrations across the globe. Online marketing requires users to design content including videos, photos and gifs that is impressive and attractive. Sked social also has an editing tool to help users modify content like videos and photos by adding texts, emoji, stickers and other enhancements. For large organizations and businesses the tool caters for them through making it possible for multiple users to collaborate for better results.

Multiple users or employees can use the sked social tool simultaneously and there is no limit to the number of users for the account. If a business has several social media accounts they can easily switch between the accounts from the sked social tool that supports multiple accounts. When provided with information a business can make adjustments for better results and service provision and this is achieved by a reporting tool incorporated in the application. A customer can navigate to specific webpage that offer more details about the products by clicking on some links that are embedded on the content. Before the content is posted, the used can make changes such as changing time to post and appearance. One can sign up for a free account that is free for use for several days.

Cited reference: https://www.minds.com/instagramscheduling/blog/factors-to-consider-when-choosing-a-social-media-planner-1020437812183470080