Email Marketing and Your SEO Efforts-Tricks to Make these Work Together
In the United States, it has been established that up to 90% of the population aged 15 and above prefer the use of email for their communication as such proving the fact that this is still one of the most popular forms of communications we have around. Further establishing the fact of emails being such effective tools for communication is the fact that up to 99% of email recipients checking on them by the end of the day and some even preferring to check on them before any other thing. From these facts of statistics, what we see is the fact that emails still remain one of the most powerful tools one can trust when it comes to delivering a message and ensuring that it is passed to the recipient for effective engagement.
Given these, you will get to appreciate the fact that email happens to be one of the greatest ways to connect with your audience, help you generate leads and improve your SEO. When we get to the subject digital marketing, note the fact that there is actually so much going into this and one of these is the social media algorithms. By and large, the social media algorithms change way too frequently and as such it gets to be such a challenge getting as much when it comes to organic reach even among your followers.
If at all you already have subscribers to your emails, these have as such already proven their interest in your brand and the content therein. Therefore, engaging them can yield as much traffic and this can be so powerful in so far as your marketing efforts go.
Talking of these, it is to be appreciated as a fact that such a step as just having such a powerful email newsletter would certainly go such a long way in boosting your SEO efforts. Read more here for some of the tricks to employ so as to make your email marketing help your SEO efforts.
Actually, when it comes to the ways that you can have your email marketing campaigns help boost your SEO efforts, these are quite a number as a matter of fact. Read more below as mentioned.
One of these is through the use of inbound links. Read more here for some of the ways to acquire links.
By and large, when it comes to improving SEO, acquiring strong inbound links is one of the most important tricks to employ.
The other trick to do this is to improve on the bounce rates and you see your email marketing improve your SEO efforts.